What is a Service Level Agreement (SLA)?

An SLA is a specific target that you want your outsourced team(s) to reach underneath each KPI. They depend on several variables, based on your business needs and goals. For example, first response time (FRT) and average handle time (AHT) are very common customer support KPIs. The SLA for these could be “a maximum of 30 minutes FRT for emails”, or “an AHT of 5 minutes”. The SLA is a promise of quality – not just from us to you, but also to your customers. Currently, we have a 4.52 cSAT score, and a 8.23 NPS!